Resources

CX

How do we understand our customers?

In Part 1 of this series, we discussed how to train your team to think with a customer-centric mindset. Here,...

CX

How do we train our teams to think with a customer-centric mindset?

We field a lot of strategic and tactical customer experience (CX) and user experience (UX) questions. Sometimes they’re from perspective...

CX

Event Replay: Forget the Trail of Breadcrumbs

Last October, we announced an upcoming webinar for Interact Global 2021. The webinar was the latest in our series on...

UX

Event Replay: Designing Complex Website Navigation UX San Antonio

Back in early September, we announced an upcoming webinar for UX San Antonio on how to create human-centered business solutions...

CX

Why Customer Intentions Matter for Business

Designing software around customer intentions isn’t a controversial concept. Most business people agree that knowing what customers intend to do...

The Dream of a More Human Navigation Realized

Published on Boxes & Arrows – October 5, 2021 Creating more human navigation by using the customer intentions method. In...

Business Strategy

Are You Using Technology as a Band-aid?

One of the challenges of solving business problems (or any problems) involves looking for a quick fix. This is what...

Innovation

Technology Has to Serve Humans

What is the purpose of technology? Some would say it’s to help humans solve problems with less effort. One example...

CX

Forget the Trail of Breadcrumbs – Interact Global 2021

Upcoming FREE event: Interact Global, October 2021 We’re passionate about helping businesses design products and systems that exceed customer expectations....

Business Strategy

Who Does Your Technology Serve?

The dark side of technology is not a new topic. There are a myriad of books, articles, shows, and movies...